SPOTTING FAKE NEW BALANCE IN THE PHILIPPINES: A COMPLETE GUIDE

Spotting Fake New Balance in the Philippines: A Complete Guide

Spotting Fake New Balance in the Philippines: A Complete Guide

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New Balance is a well-loved sneaker brand in the Philippines, known for its comfort, durability, and stylish designs. However, due to its popularity, copyright versions have flooded the local market—especially in online marketplaces, thrift shops, and unauthorized sneaker stores. To avoid getting scammed, here’s how you can spot fake New Balance shoes in the Philippines.

1. Buy from Authorized Retailers

The safest way to ensure you’re getting an authentic pair is to purchase from:
Official New Balance stores in malls
The New Balance Philippines website or authorized online platforms like Zalora and Lazada (New Balance Official Store)
Trusted sneaker shops like Titan, Commonwealth, and Urban Athletics

Avoid buying from:
Suspicious Facebook or Instagram sellers with no reputation
Street markets and tiangges that sell “branded” shoes at unbelievably low prices
Shopee or Lazada sellers without verified reviews or selling at unrealistic discounts

2. Check the Price

  • Authentic New Balance sneakers in the Philippines typically range from ₱3,000 to ₱15,000+, depending on the model.
  • If you see a new model selling for ₱1,500 or less, it’s highly likely a fake.
  • Official retailers rarely give extreme discounts unless there’s a clearance sale—always compare prices with New Balance’s official website.

3. Inspect the Box and Label

  • Genuine New Balance shoes come in a high-quality box with clear and sharp printing.
  • The box label should include the correct model number, size, and barcode.
  • Fake boxes often have faded printing, incorrect model names, or spelling errors.

4. Check the Logo and Branding

  • The "N" logo should be stitched perfectly—symmetrical, clean, and properly placed.
  • Fake New Balance shoes may have an off-centered logo or poor-quality stitching.
  • Look at the tongue and heel branding—counterfeits often have incorrect fonts or missing details.

5. Examine the Shoe Tag and Serial Number

  • Inside the tongue or insole, there should be a shoe tag with important details like:
    • Serial number
    • Model number
    • Country of manufacture
  • The serial number should match the details on the box.
  • Fake shoes may have misaligned text, incorrect font sizes, or missing details.

6. Check the Materials and Build Quality

  • Authentic New Balance shoes use premium materials like mesh, suede, and high-quality rubber.
  • Fake shoes often feel flimsy, stiff, or have a strong chemical smell.
  • Run your fingers over the material—real pairs have a smooth and well-crafted feel, while fakes may feel rough or plastic-like.

7. Inspect the Sole and Cushioning

  • Real New Balance shoes have a solid, well-attached sole with clear tread patterns.
  • Press the midsole—genuine pairs have proper cushioning, while fakes may feel too hard or too soft.
  • Fake soles often wear down quickly and may separate from the shoe over time.

8. Scan for QR Codes or Special Features

  • Some newer New Balance models have QR codes that can be scanned to verify authenticity.
  • If there’s a QR code, scan it—fake shoes may have codes that don’t work or lead to random websites.
  • Special editions or high-end models may also have holograms or security tags that counterfeits lack.

9. Compare with Official New Balance Photos

  • Visit newbalance.com.ph and compare your shoes with official product images.
  • Pay close attention to stitching, material texture, and logo placement.
  • If your pair looks noticeably different, it may be fake.

10. Ask for Proof of Authenticity

  • If buying from a reseller, ask for the official receipt or proof of purchase from an authorized store.
  • Legit sellers will provide authenticity guarantees, while fake sellers may avoid your questions or provide vague answers.

Final Thoughts

copyright New Balance sneakers are everywhere in the Philippines, but by following these steps, you can easily spot fake pairs and avoid scams. Always buy from trusted sources, inspect your shoes carefully, and don’t fall for deals that seem too good to be true.

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